I'm a NYC based creative director and strategist with an editorial design background and expertise in branded digital content. I specialize in growing legacy brands and repositioning them to be culturally relevant. Do you need a brand refresh? I LOVE leading change! I have concepted and directed dynamic world-class content designed for 360 performance in consumer facing sectors of personal finance journalism, national political campaigns, fashion, beauty and sports lifestyle. It takes a team and I possess a natural talent for collaborating with entertainers, content creators, photographers, producers and writers.